From Ervin / 1 min read
A Book Shows How You Think
A business card tells someone your title. A book shows them how you think.
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A note from Ervin
A business card tells someone your title. A book shows them how you think. That's a very different kind of introduction.
Imagine walking into your next meeting and instead of saying: “I've been working in this industry for 15 years.” You can say:
“I wrote a book about it.” The experience didn't suddenly appear when you published the book. You already had it.
The book made that expertise easier for other people to see. That's one reason I'm creating my next chapter around coaching other people to become authors. Not just so you can say you're an author.
So your ideas can start introducing you before you enter the room.
